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Nation of Gondwana

Client

Pyonen / Artevent

Challenge

Blending tradition with innovation to preserve the festival spirit of the Pyonen while introducing fresh design elements.

Service

Visuals, Web Design, Assets, Art Direction

Your Semi-fictional Parallel Universe.

The techno festival in Grünefeld near Berlin was first launched by the Pyonen in 1997. Since then, it has developed into one of the most renowned open-air events for electronic music in Germany. In 2023, a key graphic was developed to represent the festival in both digital and analog form.

The free-floating island symbolizes the idea of an independent, creative sanctuary that emerges in the midst of music and culture. It conveys the feeling that the festival is creating a world of its own, free from the usual restrictions and norms. All the elements found in the key visual can also be found at the festival itself or illustrate things that are associated with it.

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